My Role
Project Designer — Graphic Design, Branding Design, Visual Design, Logo Design
Timeline
1.5 Months
Overview
The logo for the Chinese oral care brand "Crude Island" reflects its core values of nature, authenticity, and simplicity. The brand name, Crude, signifies a connection to the natural world and unrefined beauty, representing its dedication to providing healthy and natural oral care products.
With the Chinese name translating to "rough island," the logo incorporates island-inspired elements and a raw, textured aesthetic to embody the essence of nature, aligning seamlessly with the brand's organic identity.